Overview
Produced behind the scenes content and the official single cover artwork for Chloe Kitembo’s single SHINE. The project combined music marketing with editorial photography, creating visual assets that supported the song’s release across digital platforms.
Challenge
Develop visual content that complemented the artistic direction of the single while capturing authentic moments throughout the music video production. The imagery needed to strengthen the overall campaign and remain consistent across promotional platforms.
Approach
Working alongside the production, I documented the creative process through behind the scenes photography while creating the official single artwork. The final visuals established a cohesive identity for the release and extended the storytelling beyond the music video itself.